so you can do what you do best - helping individuals and communities to thrive
Automatic Accessibility Assessment
Electronic scan of your website including written accessibility report. This will tell you where your website isn’t compliant with relevant regulations. This is good starting point and will indicate where changes need to be made.
Manual Accessibility Audit
A manual scan of your home page and one other. We recommend you choose a page with both text and images so your material can be tested over a range of challenges and interventions. This may detect issues that an automatic assessment may miss. We will assess your website line by line so this will take longer than an automatic assessment.
We will:
Create ad campaigns on Meta (ie. Facebook and Instagram).
Work with you to identify the best target audiences for your services and products. Compare media, copywriting and headlines to find the best performing combinations for each audience.
Monitor the performance of your ads and contact you weekly with updates and suggestions. This includes a fortnightly or monthly call with one of our senior marketers
Have a range of ad options available to keep your products and services at the attention of your target audiences.
We will:
Use tools like Facebook Marketplace and Google Analytics to monitor the performance of your ads.
Track key performance indicators like Conversion Rate, Click Through Rate and Link Clicks to make the most of your marketing budget.
Use evidenced based practice to make recommendations for future marketing campaigns based on this data analysis.
We will: Educate you and your staff on the principals and processes of marketing.
Show you how to utilize our Customer Relationship Management tools to streamline all of your business and marketing requirements.
Talk to us about an “on-call” arrangement to handle your own marketing with us on standby to give you support and advice as needed.
All Copywriting will be completed to WCAG2 standards to be accessible for everyone, including people with disabilities.
We will create copywriting for: Paid ads. Social media posts. Email marketing. Blog posts. Other Copywriting as required.
Website Design
We can build you a website from the bottom up to be inclusive and engaging, or our assessors exiting websites and other social media.
We will: Design and build inclusive websites to WCAG2 AA standards or better Create engaging, informative content to make your site stand out from the crowd.
Connect your website to Facebook, Google Analytics or your CRM software so you have complete, up to date information to assist you when you’re making decisions.
Imagine having a team of staff members on standby all day, every day so that whenever a current or potential client interacts with your business they will immediately receive the appropriate response. That is the value that a good CRM (Customer Relationship Management) system, combined with first class marketing and automation, can add to your business.